The first recorded use of ginger is its appearance in the ancient Chinese herbal Shen Nong Ben Cao Jing, written by Emperor Shen Nong around 2,000 B.C.E. It later appears in ancient Sanskrit text of India, the Mahabharata, around 400 B.C.E. There are various accounts of ginger being exported from India to the Roman Empire around 2000 years ago. At that time, it was used for both a flavorful spice and herb. Ginger has been in continuous use ever since in Europe and was a prized medicinal during the reign of King Henry the VIII in the 1500’s. By the 16th century, one pound of ginger was worth one sheep in England.
Ginger root has been used for over 5,000 years as a medicinal herb in both traditional Chinese and Ayurvedic healing practices. Ginger root contains compounds there that have antioxidant activity, helping repair damage caused by free radicals and oxidative stress. Its various active constituents seem to have anti-inflammatory properties. Ginger is well known for its ability to help settle an upset stomach as well.
Many of our Buried Treasure products feature ginger root.
Zinc is called an “essential trace element” because very small amounts of zinc are necessary for human health. Since the human body does not store excess zinc, it must be consumed regularly as part of the diet. It is also used for boosting the immune system, improving growth and for other health purposes.
Zinc is distributed throughout the brain, kidneys, muscles and eyes, and in men the prostate gland. It is directly involved in cell division, helping to make new cells, and keeps enzymes working at their optimum.
It is thought to play a role in brain function by helping to keep the brain alert and responsive to learning. It is thought to prevent heavy metals from accumulating in the brain, promoting healthy cell function, and helping to ensure healthy brain function.
Zinc plays an important role in male prostate health. This is because the prostate cells require zinc to work at their optimum, needing approximately ten times more zinc than other cells in the body. Zinc is important for the correct balance of the male hormone testosterone.
With the successful release of Life Line Foods new products in the single serving pouches – Nutripacs – they are excited for more product growth. For 2017 the focus at Life Line Foods was to perfect the Nutripac packaging. Now the Buried Treasure brand has 9 products available in the revolutionary single serving pouch and “more on the way“ claims Lester Burks Life Line Foods, CMO.
In 2017 they launched several new formulas including Active Woman, Whole Food Multi, Neuro Motivate and Hair, Skin and Nails Plus all in the Nutripac packaging. These new products are a step in reducing packaging and combining essential ingredients into high potency formulations. “What is so revolutionary about the Nutripac is the product requires no refrigeration, you can take it anywhere and the serving size is already measured” said Lester Burks.
Burks states the new products have been received in retail stores with great enthusiasm. He states there are numerous retail and e-tail stores featuring the new products and expects more retailers to pickup the new items.
In late 2nd quarter 2017 Life Line Foods also launched their widely popular ACF family of products in the same Nutripac packaging. ACF Fast Relief, Extreme ACF Extra Strength and Children’s ACF are now being featured in the single serving Nutripac packaging. Burks and the internal sales team see the products selling well and new stores featuring the products on a regular basis.
“With so many people on the go, it was an obvious move for us to take some of our best selling products and make them more convenient. This doesn’t take away from the 16 oz bottle sizes but only enhances the innovation of our growing brand” says Burks. “We are excited about the growth of the Nutripac products. We hope to continue to build upon our recent success with these items.”
Life Line Foods, LLC is the manufacturer of the Buried Treasure brand. The company has been in operation since 1969. In the late 80’s Life Line Foods launched the Buried Treasure brand and has been a leader in the liquid nutritional supplement industry since.
“Liquid supplements are more absorbable and easier to take than other forms of supplements. We can put more nutrition into a one ounce serving than 40 capsules, tablets or pills” claims Burks. “The single serving Nutripac gives us more advantage by giving the consumer all the daily nutrition they need in a 25 ml pouch. It just makes sense for us to continue to innovate and make our products more consumer friendly.”
Though liquid supplements are only about 5% of the multi-billion dollar supplements industry, Life Line Foods continues to gain market share with staying on the cutting edge of formulations and packaging.
Bioflavonoids are found abundant in citrus fruit rinds and pulp. Common bioflavonoids include citrus flavonoids (found in citrus fruits); rutin in buckwheat and quercetin in onions, tea, and apples.
Citrus Bioflavonoids are powerful Antioxidants which support the Immune System of the body. Bioflavonoids encompass a large group of nutrients with antioxidant activity. Based on the fact that Citrus bioflavonoids have vitamin-like properties, they are sometimes referred to as vitamin P. Citrus bioflavonoids work synergistically with vitamin C. Each substance enhances the action of the other. Citrus bioflavonoids are needed for vitamin C to be used effectively by the body. They also lengthen the effectiveness of vitamin C by slowing down its absorption by the body.
Antioxidants work to scavenge free radicals. Free radicals are by-products of natural processes such as breathing as well as exposure to pollutants, cigarette smoke, and even sunlight. Among other nutritional values, they work to strengthen the circulatory system and keep the body full of vitality.
Buried Treasure ACF products feature Citrus Bioflavonoids to work effectively with 1,000 mg of Vitamin C for immune support.